2016 U.S.-Booked Air Volume: $66 million
Principal Air Suppliers: Delta, American
Principal Car Rental Suppliers: Hertz, Budget
Principal Online Booking Tool: Concur
Principal Expense Supplier: Concur
Principal Card Supplier: Bank of America
BTN estimates Omnicom Group's 2016 U.S.-booked air volume
decreased by more than 7 percent from the previous year. The company took a
stronger stance in reducing travel costs in 2016 by restructuring class of
service and implementing policy controls and new pre-trip reporting tools. It
also strengthened its airline partnerships, particularly with Delta Air Lines;
Delta is an Omnicom client, and they struck a reciprocal deal last year that
relegated American, Omnicom's former primary U.S. air supplier, to secondary
status. Hertz, Omnicom's longtime primary car rental company, also is an
Omnicom client and holds a reciprocal contract. With the addition of new
companies to the Omnicom Group, it has grown its travel program in EMEA and
enhanced its global duty of care and travel risk management program. The
company also began to share metrics by division and company network to ensure
adherence to the core travel policy. Revenue increased 1.9 percent to $15.4
billion, and Omnicom's U.S. operations represented 56 percent of that revenue.
The marketing, advertising and corporate communications company has more than
5,000 clients in over 100 countries. As of Dec. 31, it employed 78,500 people.