2017 U.S.-Booked Air Volume: $48 million
Primary U.S. TMC: BCD
WPP's U.S.-booked air spend dropped $4 million
in 2017, according to a BTN estimate. It employs 134,428 people and operates
3,000 offices in 112 countries. Air travel represented 39 percent of its carbon
footprint, producing 89,518 tons of carbon emissions. To reduce emissions, WPP
used cost controls and raised its videoconferencing facilities to 700 in 155
cities to decrease air travel by 4 percent. The British multinational
advertising and PR company offset its remaining air travel emissions by
purchasing carbon credits. WPP revenue rose 6.1 percent to 55.6 billion pounds
in 2017, 40 to 45 percent of that from developing markets, according to the
company's annual report.